The Audio Tailor Voted #1 Australian Hi Fi Store 2021 + 2022
AudioQuest - Vodka - Fiber-Optic Cable
Thank you for visiting The Audio Tailor.
We’re Stuart, Gabby, Nathan and Vaughan. It’s a pleasure to have you here!
The first question we get from customers usually starts with, “What’s the difference between...”
When you’re shopping for new speakers, a turntable, or even thinking of putting together that home theatre of your teenage dreams - you’ll likely be faced with stacks of comparisons.
Why would I buy the Bluesound Pulse 2i when the Flex 2i is half the price?
Is AudioQuest the best?
Should I wait for a sale? Or get this now? What will I be missing out on when the new model comes out next year?
Endless questions. Lots of FOMO. Loads of hmm-ing and ha-ing.
And there SHOULD be.
Because you don’t go to a Hi-Fi store and drop $2000, $3000, or $15000 on something you're not 100%, positively, secure-in-your heart sure of.
It’s a lot of hard-earned money on the line.
Imagine doing hours of your own research. Reading up the suppliers’ websites, taking notes from Hi Fi blogs, categorizing the differing opinions as you trawl r/audiophile. You know what you’re getting. You’ve narrowed the online stores down to the final five. You’ve checked and re-checked that you’re getting the best deal. You’re sure you’re not getting ripped off by shipping.
You hit the “Checkout” button. Momentary relief!
Until your speakers haven’t arrived by the estimated delivery date and you have yet to hear a peep about its progress.
Until your new turntable arrives with a crack in the dust cover.
Until your long-awaited amp set-up fails to deliver the kind of sound you had in mind. Now you’re not even sure if you got the right one anymore, or how to troubleshoot it.
What could possibly be worse?
What about: No after-sales service. No phone number to call. And no one responding to your tickets.
Not to mention the hundreds of man hours you’ve already lost on reading layman opinions from the likes of Graham H. from Melbourne and Sarah D. from Perth; dutifully scrolling through pages and pages of reviews. Torturing yourself by looking for all the ones with less than 3 stars... when you could have been sitting back and diving into a whole new world of immersive sound and deliciously satisfying body vibrations.
Would it make sense to go to audio specialists that know brands, specs, and installation like the back of their hands?
Should you spend less time on weighing up pros and cons and more time enjoying good music?
Want to get the absolute best home theatre for your budget and surroundings without the weight of 100++ brand offerings bogging you down?
We like to think so!
And that’s why we’re here. Two things to know about us:
Thing 1: We were voted Australia’s 2021 Hi Fi Retailer of the Year (Yay! And THANK YOU!)
Thing 2: This is purely because we are sound specialists and audioheads - NOT salesmen.
We got into this business because we genuinely love audio and because we realized there was a lot of faceless dropshipping in the HiFi industry - and not enough expertise out there. People who keep coming back to us do so because they’re getting attention to detail and individualized solutions that they can’t find elsewhere.
Our clients don’t need to worry about budget, brand name, or size.
All they need to worry about, is talking to us.
Because, when you come to us, you’re in for a conversation.
We want to know the picture in your head.
That final portrait of you back from the flea market with Pearl Jam’s Ten, eager to place it gently upon a turntable you haven’t quite decided on yet.
A summer barbeque in your garden with the boys. Having a yarn around a beer-filled cooler while appreciating the crisp, clear, quality of sound streaming through the open doors of your listening space.
The kids having mates over - quiet for once - immersed in a good movie, lights out, in the comfort of the home theatre that is your pride and joy. “I wish we had one of these at our place!”
Once we know precisely what your ultimate scenario looks like, we’ll want to know what you’re working with.
What kind of budget have you set aside?
What’s the existing set-up look like?
How big is the listening room you have in mind?
How much ambient light is coming in?
Are you running drywall or wood panelling? Carpet or hardwood?
What about room resonance and reflection?
No idea what we’re going on about? No worries. We intend to talk you through all that. Our aim is that you get the absolute best sound system for your home, at a price point you’re happy with, and an aesthetic you can’t help but want to show off.
To get to this end goal, an unhealthy interest in all things audio simply isn’t enough. That’s why we spend countless hours behind the scenes sourcing products from only the most reliable brands and trustworthy suppliers - regardless of their branding and marketing.
We don’t rely on them to tell us what’s good about their equipment. We’ve developed our own proactive testing process to judge what’s what. So you get hands-on knowledge every single time. Coupled with our tight networks and stable supply chain meticulously refined over the years, we strive to ensure that the experience you get at The Audio Tailor is personal, seamless, and painless.
Personal, because it’s uniquely you in musicality, design, and taste. Your options are hand picked by us from amongst some of the world’s biggest, best, and most dependable brands.
Seamless, because we’re only small. You get one of us. Not one of dozens of salesmen milling about the place, working for commission and pushing the most expensive products.
Painless, because we don’t recommend anything until we’re clear about your needs. We follow up with you to make sure everything’s arrived in one piece. For us, the transaction isn’t over until your equipment is safely installed and fully satisfying.
Some of the big things we feel are missing in the HiFi world are:
- The need for expertise before, during, and after the sale
- A vast wealth of comparative knowledge, and
- A commitment to end-to-end service.
At The Audio Tailor, we hope we’ve made it clear that service doesn’t shut off when a problem pops up. It’s an opportunity to tighten the ship we run, bolster our 5-star reputation, and most importantly - make someone’s day.
Hi! We see you’ve actually made it to the end of this page. Love it!
We’d like to end this by giving a shout out to all the enthusiasts and audiophiles we’ve been fortunate enough to work with over the years. It has been a privilege to share our desire, passion, and journey for the purest sound and finest entertainment solutions for your homes and businesses.
Thank you to all our customers - past, present, and future - for helping us chase after something above the ordinary.
To make your audio dreams come true - call, email, or hop on down to our Brisbane store.
We’re looking forward to meeting you!
**NOTE - Please enquire for in-store stock levels
The audio frontier is all abuzz these days with the pleasure possible though HDMI, USB, FireWire® and Ethernet connections. However, these current generation digital technologies are only part of the story, just as the challenge of designing, manufacturing and choosing the best analog interconnects and speaker cables is as important as ever. The S/P-DIF (Sony® Philips Digital InterFace), which arrived in 1983 along with the CD, is still very much a part of our world today. S/P-DIF is transmitted through Digital Coax and Toslink fiber optics (EIA-J), making them still some of the most important cables in electronic entertainment.
While, thanks to HDMI, Toslink is not so often used to connect a DVD player to an A/V receiver, Toslink connectors are common on cable-boxes, TV sets, subwoofers, all sorts of products. And now, the 3.5mm Mini Optical connector, also somewhat incorrectly known as Mini-Toslink, is everywhere … from the 3.5mm dual-purpose headphone jack on a Mac laptop, to inputs on some of the finest portables.
For these many reasons, AudioQuest has refined and renewed our line of serious high performance OptiLink cables. All models and all lengths are now available Toslink to Toslink and Toslink to 3.5mm Mini Optical.
When the question is “how can a fiber-optic cable change the sound?” … the answer is easier to explain than for almost any other type of cable. If the light source were a coherent laser, firing into a vacuum, all the light would stay straight, arriving at its destination at the same time. Even if the LED light source in a Toslink system were coherent, the light entering a fiber-optic cable is scattered and dispersed by imperfections and impurities in the fiber. This can be measured as a loss of amplitude … but amplitude is not the problem, a 50% true loss would have no effect on sound quality.
The problem is that the dispersed light does get through the cable, but only after it has taken a longer path, like a pool ball bouncing off the side-rails, causing it to arrive later. This delayed part of the signal prevents the computer charged with decoding this information from being able to decode properly, or even at all. The inability to decode shows first at higher frequencies (not audio frequencies, this is a mono stream of digital audio information), so reduced bandwidth is a measurable signature of light being dispersed by a fiber. The punch line: The less dispersion in the fiber, the less distortion in the final analog audio signal presented to our ears.
There is another serious dispersal mechanism in the Toslink system. The fiber is a relatively huge 1.0mm in diameter, and the LED light source is also relatively large, spraying light into the fiber at many different angles. Even if the fiber were absolutely perfect, the signal would be spread across time because light rays entering at different angles take different length paths and arrives with different amounts of delay.
The almost complete solution to this problem is to use hundreds of much smaller fibers in a 1.0mm bundle. Because each fiber is limited as to what angle of input can enter the fiber, there is far less variety, and far less dispersion over time. This narrow-aperture effect is similar to how a pin-hole camera can take a picture without a lens … by letting in light at only a very limited range of angles, a picture can be taken, whereas removing the lens from a wider aperture would make photography impossible. Less light gets through a multi-fiber cable, but the light that does get into the fibers comes out within in a much smaller time-envelope.
So there is one problem, the dispersion of light across time … and two avenues towards a better result: less dispersion in the fiber (better polymers and ultimately quartz), and less dispersion by filtering the input angle. How simple is that! Listen and enjoy.
**NOTE - Please be aware that this item is in limited stock and may need to be requested in from AudioQuest. Please enquire for more information