The Audio Tailor Voted #1 Australian Hi Fi Store 2021 + 2022
Ortofon - MC Verismo - Moving Coil Cartridge (COMING SOON!)
Thank you for visiting The Audio Tailor.
We’re Stuart, Gabby, Nathan and Vaughan. It’s a pleasure to have you here!
The first question we get from customers usually starts with, “What’s the difference between...”
When you’re shopping for new speakers, a turntable, or even thinking of putting together that home theatre of your teenage dreams - you’ll likely be faced with stacks of comparisons.
Why would I buy the Bluesound Pulse 2i when the Flex 2i is half the price?
Is Ortofon the best?
Should I wait for a sale? Or get this now? What will I be missing out on when the new model comes out next year?
Endless questions. Lots of FOMO. Loads of hmm-ing and ha-ing.
And there SHOULD be.
Because you don’t go to a Hi-Fi store and drop $2000, $3000, or $15000 on something you're not 100%, positively, secure-in-your heart sure of.
It’s a lot of hard-earned money on the line.
Imagine doing hours of your own research. Reading up the suppliers’ websites, taking notes from Hi Fi blogs, categorizing the differing opinions as you trawl r/audiophile. You know what you’re getting. You’ve narrowed the online stores down to the final five. You’ve checked and re-checked that you’re getting the best deal. You’re sure you’re not getting ripped off by shipping.
You hit the “Checkout” button. Momentary relief!
Until your speakers haven’t arrived by the estimated delivery date and you have yet to hear a peep about its progress.
Until your new turntable arrives with a crack in the dust cover.
Until your long-awaited amp set-up fails to deliver the kind of sound you had in mind. Now you’re not even sure if you got the right one anymore, or how to troubleshoot it.
What could possibly be worse?
What about: No after-sales service. No phone number to call. And no one responding to your tickets.
Not to mention the hundreds of man hours you’ve already lost on reading layman opinions from the likes of Graham H. from Melbourne and Sarah D. from Perth; dutifully scrolling through pages and pages of reviews. Torturing yourself by looking for all the ones with less than 3 stars... when you could have been sitting back and diving into a whole new world of immersive sound and deliciously satisfying body vibrations.
Would it make sense to go to audio specialists that know brands, specs, and installation like the back of their hands?
Should you spend less time on weighing up pros and cons and more time enjoying good music?
Want to get the absolute best home theatre for your budget and surroundings without the weight of 100++ brand offerings bogging you down?
We like to think so!
And that’s why we’re here. Two things to know about us:
Thing 1: We were voted Australia’s 2021 Hi Fi Retailer of the Year (Yay! And THANK YOU!)
Thing 2: This is purely because we are sound specialists and audioheads - NOT salesmen.
We got into this business because we genuinely love audio and because we realized there was a lot of faceless dropshipping in the HiFi industry - and not enough expertise out there. People who keep coming back to us do so because they’re getting attention to detail and individualized solutions that they can’t find elsewhere.
Our clients don’t need to worry about budget, brand name, or size.
All they need to worry about, is talking to us.
Because, when you come to us, you’re in for a conversation.
We want to know the picture in your head.
That final portrait of you back from the flea market with Pearl Jam’s Ten, eager to place it gently upon a turntable you haven’t quite decided on yet.
A summer barbeque in your garden with the boys. Having a yarn around a beer-filled cooler while appreciating the crisp, clear, quality of sound streaming through the open doors of your listening space.
The kids having mates over - quiet for once - immersed in a good movie, lights out, in the comfort of the home theatre that is your pride and joy. “I wish we had one of these at our place!”
Once we know precisely what your ultimate scenario looks like, we’ll want to know what you’re working with.
What kind of budget have you set aside?
What’s the existing set-up look like?
How big is the listening room you have in mind?
How much ambient light is coming in?
Are you running drywall or wood panelling? Carpet or hardwood?
What about room resonance and reflection?
No idea what we’re going on about? No worries. We intend to talk you through all that. Our aim is that you get the absolute best sound system for your home, at a price point you’re happy with, and an aesthetic you can’t help but want to show off.
To get to this end goal, an unhealthy interest in all things audio simply isn’t enough. That’s why we spend countless hours behind the scenes sourcing products from only the most reliable brands and trustworthy suppliers - regardless of their branding and marketing.
We don’t rely on them to tell us what’s good about their equipment. We’ve developed our own proactive testing process to judge what’s what. So you get hands-on knowledge every single time. Coupled with our tight networks and stable supply chain meticulously refined over the years, we strive to ensure that the experience you get at The Audio Tailor is personal, seamless, and painless.
Personal, because it’s uniquely you in musicality, design, and taste. Your options are hand picked by us from amongst some of the world’s biggest, best, and most dependable brands.
Seamless, because we’re only small. You get one of us. Not one of dozens of salesmen milling about the place, working for commission and pushing the most expensive products.
Painless, because we don’t recommend anything until we’re clear about your needs. We follow up with you to make sure everything’s arrived in one piece. For us, the transaction isn’t over until your equipment is safely installed and fully satisfying.
Some of the big things we feel are missing in the HiFi world are:
- The need for expertise before, during, and after the sale
- A vast wealth of comparative knowledge, and
- A commitment to end-to-end service.
At The Audio Tailor, we hope we’ve made it clear that service doesn’t shut off when a problem pops up. It’s an opportunity to tighten the ship we run, bolster our 5-star reputation, and most importantly - make someone’s day.
Hi! We see you’ve actually made it to the end of this page. Love it!
We’d like to end this by giving a shout out to all the enthusiasts and audiophiles we’ve been fortunate enough to work with over the years. It has been a privilege to share our desire, passion, and journey for the purest sound and finest entertainment solutions for your homes and businesses.
Thank you to all our customers - past, present, and future - for helping us chase after something above the ordinary.
To make your audio dreams come true - call, email, or hop on down to our Brisbane store.
We’re looking forward to meeting you!
The Ortofon Exclusives Series of highest performing Moving Coil cartridges has now been expanded to include a new premier model – the MC Verismo
The Ortofon Exclusives series cartridges are widely acknowledged as being some of the best Moving Coil cartridges on the market, and we are continuously working on expanding the Exclusives range to offer music lovers even more opportunities to experience the supreme quality, precision, impact and dynamics that a highend reference cartridge conveys.
The MC Verismo has been developed based on our extensive knowledge of vibration properties, different shapes and materials characteristics, as well as competences in magnetism, mechanical design and technologies. This new state-of-the-art product, representative of numerous Ortofon design ideals, is truly exemplary of the highest degree of performance possible in contemporary analogue playback technology. The MC Verismo will undoubtedly provide sound which simply has to be experienced.
The story behind the name
The name Verismo is derived from the Italian “vero”, meaning “true” and is the Italian for "realism". Versimo was a post-Romantic operatic genre, that had its origins in an Italian literary movement in the late 19th and early 20th centuries. Verismo's operatic tradition is associated with Italian composers such as Pietro Mascagni, Ruggero Leoncavallo, Umberto Giordano, Francesco Cilea and Giacomo Puccini, who sought to portray the world with greater realism.
At Ortofon, their ultimate purpose is to continually raise the bar for true, faithful and accurate reproduction of the recorded sound. It is to provide the ultimate musical experience through a mixture of innovation and technical expertise, creating unique value for all listeners by allowing them to reveal music’s true inner emotions.
Design elements and high-end materials
The housing of the Verismo cartridge is made in Titanium with the Selective Laser Melting (SLM) technique pioneered by Ortofon. This technique allows for precise control of the density of the body material, allowing for extremely high internal damping.
The MC Verismo makes use of Ortofon’s Replicant 100 diamond. This Line Contact type stylus distinguishes itself by having a narrow and long contact surface, which is as close as possible to the original cutting stylus. This ensures the most accurate reproduction, lowest distortion and extended frequency range.
The addition of a solid Diamond cantilever provides the best possible interface between the stylus and armature, owing to its hardness and crystal structure. The improvements found in the use of a Diamond cantilever have redefined the boundaries of analogue reproduction, presenting greater inner detail, subtlety, and depth like never before.
Performance with a range of compatibility
In the MC Verismo the cartridge’s contact with the tonearm takes place through three well-defined contact points placed on the top side of the cartridge. This means that the mechanical integration of the cartridge and the tonearm arm is always absolutely perfect and will result in a significant and breathtaking increase in dynamics, resolution, and richness in detail.
With optimised weight and moderate compliance to suit the majority of modern tonearms, the MC Verismo is easily compatible with an endless array of contemporary high-end turntable equipment.
- Output voltage at 1 kHz, 5cm/sec.: 0.2 mV
- Channel balance at 1 kHz: 0.5 dB
- Channel separation at 1 kHz: 25 dB
- Channel separation at 15 kHz: 20 dB
- Frequency response: 20 Hz-20 kHz +2 dB/- 1 dB
- Tracking ability at 315 Hz at recommended tracking force: 80 µm
- Compliance, dynamic, lateral: 13 µm/mN
- Stylus type: Special polished Nude Ortofon Replicant 100 on Diamond Cantilever
- Stylus tip radius: r/R 5/100 µm
- Tracking force, recommended: 2.6 g (26 mN)
- Tracking angle: 23°
- Internal impedance, DC resistance: 7 Ohm
- Recommended load impedance: 10 Ohm
- Coil wire material: Aucurum, gold-plated, 6NX oxygen free copper
- Cartridge body material: SLM Titanium
- Cartridge colour: Silver
- Cartridge weight: 9.5 g