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SVS - Prime - Floor Standing Speakers

by SVS
Save $200.00
Original price $2,149.00
Current price $1,949.00

Thank you for visiting The Audio Tailor.

We’re Stuart, Gabby, Nathan and Vaughan. It’s a pleasure to have you here!

The first question we get from customers usually starts with, “What’s the difference between...”

When you’re shopping for new speakers, a turntable, or even thinking of putting together that home theatre of your teenage dreams - you’ll likely be faced with stacks of comparisons.

Why would I buy the Bluesound Pulse 2i when the Flex 2i is half the price?

Is SVS the best?

Should I wait for a sale? Or get this now? What will I be missing out on when the new model comes out next year?

Endless questions. Lots of FOMO. Loads of hmm-ing and ha-ing.

And there SHOULD be.

Because you don’t go to a Hi-Fi store and drop $2000, $3000, or $15000 on something you're not 100%, positively, secure-in-your heart sure of.

It’s a lot of hard-earned money on the line.

Imagine doing hours of your own research. Reading up the suppliers’ websites, taking notes from Hi Fi blogs, categorizing the differing opinions as you trawl r/audiophile. You know what you’re getting. You’ve narrowed the online stores down to the final five. You’ve checked and re-checked that you’re getting the best deal. You’re sure you’re not getting ripped off by shipping.

You hit the “Checkout” button. Momentary relief!

That is...

Until your speakers haven’t arrived by the estimated delivery date and you have yet to hear a peep about its progress.

Until your new turntable arrives with a crack in the dust cover.

Until your long-awaited amp set-up fails to deliver the kind of sound you had in mind. Now you’re not even sure if you got the right one anymore, or how to troubleshoot it.

What could possibly be worse?

What about: No after-sales service. No phone number to call. And no one responding to your tickets.

Not to mention the hundreds of man hours you’ve already lost on reading layman opinions from the likes of Graham H. from Melbourne and Sarah D. from Perth; dutifully scrolling through pages and pages of reviews. Torturing yourself by looking for all the ones with less than 3 stars... when you could have been sitting back and diving into a whole new world of immersive sound and deliciously satisfying body vibrations.

Would it make sense to go to audio specialists that know brands, specs, and installation like the back of their hands?

Should you spend less time on weighing up pros and cons and more time enjoying good music?

Want to get the absolute best home theatre for your budget and surroundings without the weight of 100++ brand offerings bogging you down?

We like to think so!

And that’s why we’re here. Two things to know about us:

Thing 1: We were voted Australia’s 2021 Hi Fi Retailer of the Year (Yay! And THANK YOU!)

Thing 2: This is purely because we are sound specialists and audioheads - NOT salesmen.

We got into this business because we genuinely love audio and because we realized there was a lot of faceless dropshipping in the HiFi industry - and not enough expertise out there. People who keep coming back to us do so because they’re getting attention to detail and individualized solutions that they can’t find elsewhere.

Our clients don’t need to worry about budget, brand name, or size.

All they need to worry about, is talking to us.

Because, when you come to us, you’re in for a conversation.

We want to know the picture in your head.

That final portrait of you back from the flea market with Pearl Jam’s Ten, eager to place it gently upon a turntable you haven’t quite decided on yet.

A summer barbeque in your garden with the boys. Having a yarn around a beer-filled cooler while appreciating the crisp, clear, quality of sound streaming through the open doors of your listening space.

The kids having mates over - quiet for once - immersed in a good movie, lights out, in the comfort of the home theatre that is your pride and joy. “I wish we had one of these at our place!”

Once we know precisely what your ultimate scenario looks like, we’ll want to know what you’re working with.

What kind of budget have you set aside?

What’s the existing set-up look like?

How big is the listening room you have in mind?

How much ambient light is coming in?

Are you running drywall or wood panelling? Carpet or hardwood?

What about room resonance and reflection?

No idea what we’re going on about? No worries. We intend to talk you through all that. Our aim is that you get the absolute best sound system for your home, at a price point you’re happy with, and an aesthetic you can’t help but want to show off.

To get to this end goal, an unhealthy interest in all things audio simply isn’t enough. That’s why we spend countless hours behind the scenes sourcing products from only the most reliable brands and trustworthy suppliers - regardless of their branding and marketing.

We don’t rely on them to tell us what’s good about their equipment. We’ve developed our own proactive testing process to judge what’s what. So you get hands-on knowledge every single time. Coupled with our tight networks and stable supply chain meticulously refined over the years, we strive to ensure that the experience you get at The Audio Tailor is personal, seamless, and painless.

Personal, because it’s uniquely you in musicality, design, and taste. Your options are hand picked by us from amongst some of the world’s biggest, best, and most dependable brands.

Seamless, because we’re only small. You get one of us. Not one of dozens of salesmen milling about the place, working for commission and pushing the most expensive products.

Painless, because we don’t recommend anything until we’re clear about your needs. We follow up with you to make sure everything’s arrived in one piece. For us, the transaction isn’t over until your equipment is safely installed and fully satisfying.

TL;DR

Some of the big things we feel are missing in the HiFi world are:

  • The need for expertise before, during, and after the sale
  • A vast wealth of comparative knowledge, and
  • A commitment to end-to-end service.

At The Audio Tailor, we hope we’ve made it clear that service doesn’t shut off when a problem pops up. It’s an opportunity to tighten the ship we run, bolster our 5-star reputation, and most importantly - make someone’s day.

Hi! We see you’ve actually made it to the end of this page. Love it!

We’d like to end this by giving a shout out to all the enthusiasts and audiophiles we’ve been fortunate enough to work with over the years. It has been a privilege to share our desire, passion, and journey for the purest sound and finest entertainment solutions for your homes and businesses.

Thank you to all our customers - past, present, and future - for helping us chase after something above the ordinary.

To make your audio dreams come true - call, email, or hop on down to our Brisbane store.

We’re looking forward to meeting you!

Product Description

The Prime Tower speakers set the bar for sound quality and high-end appeal among tower speakers anywhere near the price. The reference-grade SVS floor-standing speaker is amazingly transparent, with a broad, stable soundstage and sharp imaging of voices and instruments, all punctuated by deep yet accurate low frequency extension.

Challenge the SVS Prime Tower Speakers with any dynamically charged music or movie soundtrack and it reveals new layers of sound and detail you never knew existed. With engineering and design cues taken from the acclaimed SVS Ultra Series speakers, the Prime Tower is a sonic achievement that stands up to the best speakers in the world.

Every aspect of the Prime Tower speakers was designed for sonic excellence. From the premium grade drivers and sophisticated SoundMatch crossover to the extra-thick baffle, internal bracing, and FEA optimised tweeter diffuser, the Prime Tower speaker’s design and engineering credentials place it among the best $1,000 tower speakers available.

Prime Driver & Tweeter Design

Thoughtfully designed for acoustic excellence, the 4.5-inch midrange driver is mounted in its own dedicated and completely sealed compartment to ensure a smooth, precise and clear midrange free from coloration. The cone material is extremely light and rigid and maintains a flat frequency response with excellent handling across the foundational mid-range frequencies.

Dual 6.5-inch woofers deliver effortlessly deep and articulate bass to set the mood and punctuate the low-end impact of instruments, bass lines and movie sound effects. Each woofer has a separate internal compartment in the cabinet with its own custom port tuning frequency. The result is deep, powerful and accurate bass you hear and more importantly, feel.

The Prime Tower speaker’s 1-inch aluminium dome tweeter is light, efficient, and rigid, and plays crystal clear at high volumes. The clarity offers a sense of utter transparency, while offering an ‘airy’ presentation and incredibly unveiled highs so female vocals and dialogue always sound crisp and smooth.

Innovative SoundMatch Crossover Design

Since premium drivers require an equally capable crossover, no expense was spared with the innovative SVS SoundMatch 3.5-way crossover. Its tapered array is designed so each woofer has its own discrete crossover to minimise the potential for beaming. This creates an expansive, yet focused and precise soundstage, with accurate frequency response at all listening positions in the room. The precise tuning of the SoundMatch Crossover also ensures pinpoint accuracy from sparkling highs down to palpable lows, while maintaining pristine signal purity.

Performance Driven Cabinet Design and Geometry

Tapered edges on the Prime Tower speaker’s front baffle, known as chamfers, minimise edge diffraction for clear and precise soundstaging. The cabinet’s presence is substantial but it does not take over a room visually and offers a modern industrial feel with acoustic enhancements like shorting rings and a tweeter diffuser. All of these advancements are packed into a sleek but commanding floor standing speaker cabinet available in stunning piano gloss black or premium black ash finish.

 

Specifications and Features

Frequency Response / Acoustic Data:

  • Rated bandwidth: 30 Hz-25 kHz (±3 dB)
  • Nominal impedance: 8 ohms.
  • Sensitivity: 87 dB (2.83V @ 1 meter full-space, 300-3kHz)
  • Recommended amplifier power: 20-250 watts.

Speaker Specs:

  • Floor Standing Tower Loudspeaker
  • Black ash and piano gloss black finish options
  • 5-way binding posts
  • Dual 1.7” wide-flared rear-firing ports
  • Cloth grille with pin/cup retention system
  • Elastomer stick-on bumper feet (adds 3mm to height)
  • Spiked metal screw-in feet included - adjustable for level
  • Cabinet Dimensions: 914mm (H) X 203mm (W) X 282mm (D)
  • Overall Dimensions: 930mm (H) X 203mm (W) X 295mm (D) (includes grille and feet) Weight: 18kgs pounds

Driver Specs:

1” Aluminum Dome Tweeter:

  • FEA-optimised diffuser for airy and unveiled presentation
  • Aluminium dome for exceptional transient response
  • 4.5” Midrange Driver:
  • Polypropylene cone for excellent stiffness/mass ratio and pistonic behaviour
  • Aluminium shorting ring to reduce gap inductance, lower distortion, and enhance high frequency response
  • Cast ABS-fibreglass composite basket ensures precision component alignment and excellent thermal transfer
  • Vented voice coil former minimises air compression artefacts

Dual 6.5” Woofers:

  • Long stroke motor and suspension for high output
  • Polypropylene cone for excellent stiffness/mass ratio and pistonic behaviour
  • Aluminium shorting ring to reduce gap inductance, lower distortion, and enhance high frequency response
  • Cast ABS-fibreglass composite basket ensures precision component alignment and excellent thermal transfer
  • Vented voice coil former minimises air compression artefacts

Crossover & Cabinet Specs:

Crossover:

  • 3.5-way crossover with premium-grade capacitors, air-core inductors and heavy-trace printed circuit boards.
  • Tapered woofer array optimises the transition to the midrange driver and reduces vertical axis lobing
  • Midrange-to-tweeter crossover: 2.1 kHz (12 dB/octave slopes)
  • Top woofer (Combined Woofer) to midrange crossover frequency: 350 Hz (12 dB/octave slopes).
  • Bottom woofer low pass frequency: 165 Hz (customised filter Q and slope)

Cabinet:

  • Separate sealed midrange enclosure shifts standing waves beyond the driver pass band, improving sound quality
  • Separate woofer enclosures with optimised port tuning frequencies for smooth and accurate bass response
  • Acoustically transparent and FEA optimised grilles minimise diffraction
  • Chamfered front baffle and flush-mounted drivers reduce edge diffraction and improved on-axis high frequency response
  • FEA-optimised cabinet and bracing eliminates resonances

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